PROBABLY THE BEST?
PROBABLY THE BEST ??
So far I have seen three marketing campaigns.
Antwerp – ‘Belgaufra (belgian wafels). Probably the best since 1950’
Sarajevo – ‘Carlsberg. Probably the best beer in the world’
Berlin – ‘Ben and Jerry’s. Probably the best ice cream in the world’
What’s with the ‘probably’??
I get that it ‘probably’ has something to do with legalities, but to me it sounds funny, either it is or it isn’t. Or, it ‘probably’ is!
